
It has been reported by The Daily Beast’s Dan Lyons that the social network Facebook hired a PR firm to place negative stories about Google. It basically goes like this; Burson-Marsteller which is a top public relations firm pitched anti-Google stories to newspapers that they should investigate claims that Google was invading people’s privacy. They even offered to help an influential blogger write a Google-basing op-ed, which would be placed in papers such as The Washington Post, Politico and the Huffington Post.
This all came out when it all backfired on them and blogger decided to post the emails that were sent to him and then USA Today put out a story that the firm was spreading a “whisper campaign” about Google on behalf of an unnamed client.
Confronted with evidence, a Facebook spokesman last night confirmed that Facebook hired Burson, citing two reasons: first, it believes Google is doing some things in social networking that raise privacy concerns; second, and perhaps more important, Facebook resents Google’s attempts to use Facebook data in its own social-networking service.
Facebook may have made a very powerful enemy in this crazy world of social networking and who knows how far this will even escalate. All I know is Facebook better put their best researchers on the case to find out if their feelings on Google’s privacy invasion is actually true.


