Yesterday I wrote about the $8.5 billion dollar purchase of Skype. Well it looks like Microsoft is getting Qik out of the deal as well. Qik is a streaming mobile video company that Skype acquired for $121 million earlier this year. Though it has been announced that Skype will have its own division inside the Microsoft family and that qik maybe a part of the mobile perspective. The funny thing about this acquisition is that Microsoft’s Windows 7 phones don’t run Skype or Qik and yet Android and the iPhone do. Obviously one of the goals behind this will be the integration of these programs into the Windows mobile phones. Here are a few statements from Steven Ballmer the Microsoft CEO on the importance of the mobile video side of things that Qik can give them.

“Mobile is clearly moving to be a rich communications capability above and beyond just voice. We introduced two-way video recently in terms of our iPhone products and our Android products, and we’ll work together with Microsoft to keep enhancing and enriching those, and you can see just how much video is going to dominate the traffic as we look for the next few years. It’s one of the fastest-growing parts of the industry, and Skype’s well-positioned.

Video is in our DNA, it’s in the technology that we produce, it’s in the way that we think about communications. Over 40 percent of all the traffic that Skype delivers today is already video. Video ads is one of the biggest opportunities that we see moving forward. And we’re just at the beginning of that in the U.S. Less than 5 percent of the market is there today. Video itself we think as an overall market both for advertising and for rich communications around collaboration and finding ways to create that engaged user base is one of the fastest-growing areas of the market. We estimate 45 percent growth just in video-based ads over the compound annual growth rate just over the next few years.”